About Us
Central to Neareo is our profound passion for cultural sharing and heritage preservation. We are convinced that each cultural and tourism institution possesses the unique ability to transform visits into magical and educational experiences. By enlivening and interacting with learning, and making it accessible to everyone, Neareo aims to empower cultural guardians to deepen their connection with audiences, enhancing every visitor's experience..
Interesting facts
-
A cultural experience without borders
Our applications, available in 12 languages, unlock cultural experiences for a global audience. No matter where your visitors come from, our technology invites them to discover and appreciate the richness of culture.
-
Modular QR Codes
Our QR codes are flexible and can be managed remotely, in real time, for any necessary changes in the proposed interactivity (modification of content, reallocation for another use, etc.). Their function can be modified at any time, without the need to reprint communication media.
-
The future of innovation
Winner of several awards for interactive solutions for service companies, My App Zone offers the flexibility and agility to meet your engagement objectives. Our solutions integrate emerging technologies such as Artificial Intelligence, geolocation and online payments, giving cultural and tourism institutions the tools they need to stay at the forefront of innovation for years to come.
-
The art of contextual interactivity
At the heart of Neareo lies an innovative marketing communications tool specializing in contextual interactivity. We specifically offer enriched mixed reality experiences, between the real world and the digital. This strategic orientation has naturally led us to embrace digital interaction, transforming cultural and tourist spaces into interactive ecosystems where each visitor becomes a key player in his or her own experience.
-
Digital mediation and neuroscience
Advances in neuroscience reveal that interactivity increases visitor engagement by up to 400% compared to traditional mediation methods. What's more, this interactivity generates vast quantities of analyzable data, even in real environments. This makes it possible to analyze visitor behavior in cultural spaces, including their movements around the site.
